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Our Story

This is the story about the little wine brand that could...

Choose a category using the arrows to travel through our stories and hear the [yellow tales]

  • The worldwide success of [yellow tail] is an unprecedented phenomenon in the global wine industry.

    From humble beginnings as a family winery to one of the world’s most recognisable wine brands, we haven't lost sight of where we came from.

  • youngcouple
    yellow tail boxes

    [yellow tail] wines are easy to enjoy. They're not about being an acquired taste - it's love at first sip! Our philosophy is to create approachable and consistently fresh and flavoursome wines at a great price.

  • Wine is made every day at our state-of-the-art winery in Yenda, New South Wales. We source the finest fruit from Australia’s major wine regions and transform it into great wine for everyone to enjoy.

  • The [yellow tail] brand has become the most successful launch of an Australian wine brand in the history of our domestic wine industry.